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The term media means different forms of communication.
Member rating: No Rating | Words: | Submitted: Thu Aug 21 2003
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The term media means different forms of communication. There are different forms of advertising and they all have advantages and disadvantages. Four types of advertising would be: Television: The advantages of television are that it can reach millions of people all around the world but it would also be very expensive. Radio is another type of advertising and the advantages of it would be that it would be cheaper than television and it could be used to reach certain listeners but the disadvantages would be that it would be sound only and it would reach smaller audiences. Leaflets are cheap to produce and distribute but on the other hand they are also easy to ignore. Local newspapers advertise to the local area which is good for the business so that it reaches the targeted audience. Also most people would buy the local paper every day which means most of the local...
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