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In what ways do the two advertisements you have studied attempt to sell their products to different audiences?
Member rating: No Rating | Words: 1730 | Submitted: Sun Jan 13 2008
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In what ways do the two advertisements you have studied attempt to sell their products to different audience What is advertising? Advertising is a way to sell a product via; television, magazine, radio, internet etc and is targeted at different audiences. The benefits of advertising are: for the company - it promotes them, for the product - people know what the products are. However, there are drawbacks, which are: some adverts are stereotypical (mostly with regards to gender), some can be offensive towards different ethnic groups, some over exaggerate products. The two adverts I have studied and will be looking exclusively at, are Gillette adverts. The 'Mach 3 Turbo' for men and the 'Passion Pink Venus' for women, are both razors. What both adverts create is actually a sense of life style to be aspired to in young males and young females. I intend to explore and compare how they use...
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