In this age of instant electronic and digital news sources, newspaper sales are in steady decline. How are British newspapers striving to attract and hold readers?
- Words:
- 1882
- Submitted:
- Tue Aug 26 2003

... In this age of instant electronic and digital news sources, newspaper sales are in steady decline. How are British newspapers striving to attract and hold readers? In this essay I am going to address the issue of instant news in our society and look into the techniques that newspapers are using to hold their place in the market. In answering this question I will also need to establish what is meant by "instant and digital news" and how it is used by society in a way that is relevant to British newspapers. I plan to look at the types of digital news, how they effect the British newspaper industry, why they have this affect and what British newspapers are doing to keep their audience segment. Instant electronic and digital news has increased in our society mostly during the last two decades, in the way of the Internet and on our televisions. In














