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THE STROOP EFFECT: FURTHER TESTS OF THE ATTENTION-CAPTURE HYPOTHESIS
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| Submitted: Fri Mar 31 2006
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THE STROOP EFFECT: FURTHER TESTS OF THE ATTENTION-CAPTURE HYPOTHESIS ABSTRACT Building on the work of Kahneman and Chajcek (1983) and MacLeod and Hodder (1998), this study examined the role of attention in the Stroop effect. A computer-controlled colour-word stimulus presentation and key-press response technique were used to study colour naming response times for dissimilar incongruent word pairs relative to identical incongruent word pairs, and response times for congruent-incongruent word pairs relative to congruent-congruent pairs and incongruent-incongruent pairs. The effect of word position was also investigated. It was found that a stimulus of two different incongruent words produced no more interference than a stimulus of two identical incongruent words and that congruent-incongruent word pairs produced more interference than congruent-congruent pairs but less than incongruent-incongruent pairs. The position of words in the pair had no significant effect. These results contradict the response competition hypothesis and provide further support for the attention-capture hypothesis of Kahneman...
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