Explanation of the Multi-store Modal model.

... Essay: Explanation of the Multi-store Modal model. The multi-modal model of memory (Atkinson and Shiffrin, 1972) Sensory store - Short-term store - long term store. We know that the short-term store is limited in capacity (7 2 items) and limited temporally (about 15 to 30 secs) and can be easily disrupted if we are distracted in some way, information here tends to be stored acoustically - in terms of its sound. Long term memory on the other hand has an unknown capacity and its duration is also unknown and information here tends to be stored semantically e.g. meaning. Working Memory (Baddeley and Hitch). The Central Executive is the controlling agent which has a number of slave systems at its disposal including the Articulatory Loop, Visuo-spatial scratch pad and Phonological (acoustic) store. This is a great example for the whole idea of information processing and it does look like a computer analogy.

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