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With reference to the charity appeals explore how persuasive techniques are used to attract potential donors or supporters 'Blinking Hell': 'Blinking hell' is a charity appeal that targets potential donors to raise funds to aid young children and others recover from a serious illness called Trachoma which affects the eye. The appeal is made by an international charity organization named 'Sight Savers'. The charity appeal has a photo of a young child's eyes being tortured and hurt by barbed wire surrounding his eye lashes preventing him from closing his eye. The picture arouses an emotive response because it allows us to feel the pain with the child and his suffering. The huge picture forces us to look carefully and with awareness at the appeal because the picture radiates sorrow and suffer. This eventually leads us to explore further and to better grasp the message. The title of the appeal 'Blinking Hell' is...

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