The boundaries that separate one nation from another are no more real than the equator. They are merely convenient demarcations of ethnic, linguistic and cultural entities. They do not define business requirements or consumer trends.’(IBM).
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Lydia Méndez 0483522 Global Media, Global Culture 'The boundaries that separate one nation from another are no more real than the equator. They are merely convenient demarcations of ethnic, linguistic and cultural entities. They do not define business requirements or consumer trends.'(IBM). Boundaries delimit countries. Or, at least, this is their function. Boundaries separate traditions, languages, governments, currencies, people, economies and cultures. But, is this true? Nationalisms are rising in a world that tends to the globalization. Is it so that we are all equal for the multinational companies? There are a lot of definitions of globalization. Most of the definitions (to not say all of them) are related with the capitalism system. According with Marí Sáez globalization has three steps in the history until arrives to the actual situation: "We can understand globalisation in two senses. In a wider sense, it means the expansive tendency that took place in the capitalist system. This...


