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"Could Sainsbury's add value to their business by using an alternative fuel for their HGV fleet?"  

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Contents Page No. 1. Executive Summary.......................................................................................2 1.1 Topic Description 1.2 Title Question 1.3 Objectives 1.4 Recommendation 2. Research Agenda and Assumptions Made........................................................3 2.1 Agenda 2.2 Assumptions 3. Sainsbury's current fuel source and the associated costs..................................4 3.1 Overview of current situation 3.2 Economic costs of using diesel 3.3 Environmental and social costs of using diesel 4. Alternative fuel sources available to Sainsbury's...............................................5 4.1 LPG 4.2 Biodiesel 4.3 Electric Vehicles 4.4 Fuel Cells 5. Why Natural Gas?..........................................................................................7 5.1 Future availability 5.2 Non-financial and financial benefits 5.3 Technical options available 5.4 Government support and incentives 6. Investment Appraisal.....................................................................................9 6.1 Net Present Value 6.2 Payback 6.3 Conclusion 7. Consumer Perception & Brand Image.............................................................11 7.1 Overview 7.2 What proportion of the population is concerned with environmental issues 7.3 Implications for Sainsbury's 7.4 Positive spill over effects 7.5 Actionable 7.6 Evaluation 8. Conclusion..................................................................................................14 9. Appendices.................................................................................................15 10. Bibliography...............................................................................................25 1. Executive Summary 1.1 Topic Description Sainsbury's is a leading UK food retailer with 583 stores across the country1. This investigation will seek to...

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