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How can managers adopt marketing orientation successful? What is it and how can they fulfil it through their activities? How is the whole organisation involved in marketing?  

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1. How can managers adopt marketing orientation successful? What is it and how can they fulfil it through their activities? How is the whole organisation involved in marketing? Managers should be able to adopt marketing orientation successfully by assessing the market that they are in or considering entering. This is found out or assessed by carrying out market research and targeting all areas, whether you think the consumers are too young or too old. The more committed an organisation is to its marketing activities, the more able it will be to pursue its corporate objectives and develop in retaining its customers. The function that keeps each business running of course, is its customers, so in order for it to attain this level, it must try and insure it meets the customers needs. This is by taking into account the customers relationship and the communication that should be in place between...

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