Chinese businesses should adopt Total Quality management (TQM) If they are to succeed internationally
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Chinese businesses should adopt Total Quality management (TQM) If they are to succeed internationally Nowadays a large number of Chinese companies are willing to develop their business scope in international markets. Their main competitive superiority exclusively depends on the low price strategy based on cheap labors. However, this merely advantage couldn't go down well in the overseas markets. Global competition has forced Chinese manufacturing firms to operate on the basis of not only cost advantage. The high quality which they need to rely on would improve their global competitiveness through customer satisfaction. To meet this challenge, many Chinese firms are currently striving to implement TQM with relevant strategies in order to explore the global markets. Yet the opposite viewpoint think TQM is not quite appropriate to Chinese firms due to Chinese special situation. (quote "Quality Management Practice In China", Yu, C.S., Cochran, D.S.D, pp 91) The object of this...


