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MP1009N. INTRODUCTION TO HUMAN RESOURCE MANAGEMENT AIR NATIONAL CASE STUDY INTRODUCTION During the civil aviation in the early 1980's, the market was highly competitive and was managed closely by the relationships between the airlines companies, their competitors and the governments. Market shares were determined by the skill of their governments in negotiating bilateral 'air service' agreements that establish the volume and distribution of the air traffic. In 1998, Air National turns as a newly privatised company that face the future with enthusiasm, confident that they can compete in a deregulated industry. After, in April 2000, the tone changed because they had a pre tax loss of $93 million. Then, the newly appointed CEO announced a major change in the company business strategy that would influence to a transformation of business operations and human resources practices in the company. 1. FACTORS THAT ENABLE SENIOR MANAGEMENT TO TAKE A STRATEGIC APPROACH TO ITS BUSINESS AND TO ADOPT...

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