Logged out
Access All our Essays in an Instant
Swap your work for FREE access, or pay £4.99 for instant access
The marketing mix all comes down to the 4 p's. It describes the set of ingredients or controlled variables.
Member rating:
(4 votes)
| Words:
| Submitted: Mon Sep 15 2003
Page Preview
On the left is an image preview of every page of this document, and below are the first 150 words with formatting removed:
Marketing Mix The marketing mix all comes down to the 4 p's. It describes the set of ingredients or controlled variables. There are the decisions I must make which will determine the likely commercial success of the products I will be selling. The 4 p's are Product, Price, Promotion and place. Using primary and secondary research I have come up with a marketing mix for my shop. Product Product is one of the most important elements of the marketing mix if not the most important. To make my shop (Monkey Sports) a commercial success I must sell the right products that my customers are going to be interested in. The main products I will be selling is, football kits, badminton equipment and trainers. I chose this items because most people ticked these sports on my questionnaire than any of the others. All my products will vary in size, shape, design, colour and quality....
Get instant access
- Instant, unlimited access to our documents in full
- Swap your work for free access, or pay £4.99
- To see the full version of this document and 147,195 others
Receive email updates for this category
- Simply tell us your email address and receive a weekly Study Help Email for FREE
- Receive 3 FREE essay views with each email
- Get all the latest essays from Coursework.Info & discussion from TheStudentRoom.co.uk
