Researching the Existing Market - Word Process a letter to the chocolate companies...
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- Mon Aug 18 2003

... BUSINESS STUDIES - MARKET RESEARCH COURSEWORK Researching the Existing Market Word Process a letter to the chocolate companies... I have word processed and sent out letters to chocolate companies in order to receive some information packs, asking questions such as "What is the companies total market share?" etc. I have received information packs from the following kindly companies:> Cadbury's> Nestle> Thornton's> Kraft (Makers of Terry's Chocolates)> Mars Why Will This Information Be Useful? This information will be useful because I can predict exactly how well my product will sell, research advertising methods and learn how to promote, manufacture and distribute my product. It has told me how a chocolate company works, and how each individual chocolate fits into the market and why they were created. I have learned about marketing, distribution, production and other useful things that will be an asset to my Business Studies knowledge. I can now find out what to actually














