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Promotion and Advertising
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- Words:
- 1712
- Submitted:
- Wed Oct 28 2009
- Mark submitted by Author:
... Ways of Promotion & Advertisement Advertising is a form of public declaration and an essential way for businesses to gain vital recognition and communicate with their target market and the consumer world. On of the purposes of advertising is to persuade people to buy a product /service, to "announce or praise a product/ service etc. in some public medium of communication in order to induce people to buy or use it" (dictionary.com) Some businesses find that advertising is one of the only ways in which to initiate success as, if people are not aware of the business and if the business remains unheard of, no one will buy the product/ service. In advertising, the information goes from the seller to the buyer, in which case it is the seller's job to make their product look better than any other of its kind, knocking out competition, appealing to the selected target market
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