Is there a gap in the market for fast food at Challney?

... CHALLNEY HIGH SCHOOL FOR BOYS Business Studies Coursework: Enterprise Is there a gap in the market for fast food at Challney? Name: Zafran Khan Candidate No: 8297 Centre No: 15223 Contents Page Introduction 3 Business Opportunity Business Description Present Market and Local Business Environment Gap in the Market and Unique Selling Points Aims Objectives Constraints and Controls on Business Activity Marketing Primary Market Research Report Secondary Market research Report Marketing Campaign Pricing Strategies Marketing Mix Company Organisation Sales Finance Sources of Finance Fixed and Variable Costs Break-even Analysis Cash-flow Forecast Profit Forecast Business Viability Evaluation Summary Statement Account Analysis Problems Strategies to Overcome Problems Appendix Introduction Business Opportunity Business Description What is your business format? Is it sole trader, private limited company or PLC? How many shareholders do you have? 20 How many employees do you have? 20 How much is you company worth= Total amount of cash invested in your business. Where is it located To run a Retail Indian fast food company, specialising in selling paranthas at very low prices. I will be running a private limited company with twenty shareholders. I will employ twenty workers to run this business. The total amount invested in

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