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Identify and discuss the external and internal influences that could affect the development of the mix (4p's) for the new football courses at Arsenal Football club?
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- 1301
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- Mon Oct 25 2004

... Advanced Vocational Certificate of Education Business Organisations TASK 6 Question: Identify and discuss the external and internal influences that could affect the development of the mix (4p's) for the new football courses at Arsenal Football club? What are the internal factors of the marketing mix? Internal factors of the marketing mix would be any influence under the control of the business (Arsenal).There are many internal factors of the marketing mix such as the staff levels and ability in what they can do in helping this company. It's important to have the right mix of staff that are happy working for you and present themselves well when on duty. These members of staff would be the ones to help promote the club and this could hopefully attract more of the public as it would affect the price of what Arsenal are offering. The staff Arsenal would be looking for would be a highly qualified person, who's














