INTERNATIONAL BUSINESS - Case Study #3: Going International
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INTERNATIONAL BUSINESS Case Study #3: Going International Miriam Gonzalez Falcon EXECUTIVE SUMMARY MST is a small bio-defense company with an exceptional product that is patented in the U.S. They are looking for second round financing, a source of cash, in order to fulfill their goal of going public. At this time there is an unsolicited sales call from Japan, which would mean a great amount of money. This sale would mean hundreds, maybe even thousands of units. MST knows that their product is one of a kind now, but their competitors are working hardly to come up with a similar item. They need to make the deal quickly, before the Japanese buyer has other choices. There are several risks that must be considered while considering this deal. The most important one is that they might lose the technology due to either licensing or to reverse engineering, which will probably also mean...


