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Elements of the marketing mix - prepairing a marketing campaign for a new company.
Member rating: No Rating | Words: | Submitted: Thu Dec 04 2003
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Elements of the marketing mix Introduction Page 3 Sources of knowledge Page 4 Competition and influences on the company and its products Page 4 The elements of the marketing mix Page 4 - 7 Company and product analysis Page 7 - 8 Over Coming Financial Problems Page 8 Evaluating and decisions I have made Page 8 - 9 Bibliography Page 10 Appendix Page 11 Action plan Page Introduction The assignment I have chosen to do assignment 6, which is to prepare a marketing campaign for a new company. I have chosen to investigate small newly opened clothes shop called "Urban Surf" established in Devoils lane Bishop Stortford. This is a newly opened business that has not been operating more than six months. My plan for the company's marketing campaign must include; · All the options that the company should consider, · Why I have chosen to make the decisions I do. I will have to research the company and what forms of marketing they have intended to...
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