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Current Marketing Mix for Payne's Poppets.
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- Words:
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- Submitted:
- Thu Jan 13 2005
... Current Marketing Mix for Payne's Poppets. What is the Marketing Mix? The marketing mix is the successful implementation of four aspects. A correct mix of these aspects will result in a product or service being marketed successfully. The four aspects of the marketing mix as mentioned before are * Product - something that the customers would want to buy * Place - where the business is selling this product, at a place, which the target market would frequent. * Price - the cost of the product should appeal to the customers whilst also generating profit * Promotion - attracts and raises awareness of people towards the product. The marketing mix is important because having the correct marketing mix can make the difference whether or not a product is successful. The Marketing Mix is closely linked to Market Research, from which a suitable marketing mix can be drawn up. In this section I will research and
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