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Business studies work
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- Fri Oct 31 2008
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... GCSE business studies coursework Introduction My aim is to produce a business report for Tiger River Bengal. I have to evaluate the marketing strategy of Tiger River Bengal making recommendations on whether the marketing mix should be changed in anyway. I have chosen to use Tiger River Bengal in my coursework as I know the product well. I am going to use the internet to collect data such as how the product is marketed. I will also be distributing questionnaires to people via the company Hotspring spas ltd, as they distribute the product. I am going to do this so I can find out their opinion of the product and how it is advertised. I will be writing to Hotspring spas to ask them for information about the 4p's of the product. I will present the data from the questionnaires in various graphs and charts as it will be easy to intemperate














