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Business Studies Marketing Plan
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- Words:
- 2056
- Submitted:
- Fri Dec 14 2007
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... Business Studies Marketing Plan NetLink Done by: Sharjil A. Hannan 10 DD Table of Contents 1. What is NetLink 2. Aims and Objectives 3. Marketing Audit 4. SWOT Analysis 5. Marketing Strategy * Product * Price * Promotion * Place (Distribution) 6. Conclusion and Evaluation What is NetLink My marketing plan is on an Internet Service Provider (ISP) called 'NetLink'. It will provide a range of services for dial-up internet. NetLink internet service will only be provided in Oman. Aims & Objectives * The primary aim of NetLink will be to provide high quality internet service to its customers. * To promote NetLink through a range of schemes to create awareness and encourage consumers to buy the service. * To run NetLink legally and abide by all laws of the Oman Government. * To distribute NetLink in a wide scale so that people can gain access to internet even in the remote areas. * NetLink will also aim to gain 20% market share in the first year. * To grow as a
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