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Business Studies
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- 1773
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- Wed Apr 30 2008
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... Action Plan In this Course work I will be starting a music shop called Musalicious. I will get my information to start my shop from Primary and Secondary research. I will do this because I would get a better idea of the products I will sell, the gap in the market and how much I would sell them for. I need to conduct a questionnaire to find out what sort of music I should sell and what age group I should advertises to. So that when I do advertise it would appeal to the age group that I chose. I am doing questionnaire because it easier to record and make graphs and charts then just asking people random questions. If i do not find the information I need then I will then interview or rewrite the questionnaire so that includes more questions that will help me. Definition of marketing. 'The total of activities













