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Make investors in the Retail and Consumer goods sector aware of business development opportunities within Eastern Europe, and more generally, to a 343 million consumer market extending from Russia to Albania, from Estonia to the Czech Republic.
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The objective of the following Business Report is to make investors in the Retail and Consumer goods sector aware of business development opportunities within Eastern Europe, and more generally, to a 343 million consumer market extending from Russia to Albania, from Estonia to the Czech Republic. Lucy Hewitt EASTERN EUROPE: A region defined geographically as that part of Europe covering the eastern part of the continent. Generally, this means that it lies between the Ural and Caucasus Mountains and the western border of Russia. 1 For the purpose of this report Eastern Europe will include: * Belarus * Estonia * Latvia * Lithuania * Russia * Ukraine * Moldova * Bosnia - Herzegovina * Bulgaria * Croatia * Macedonia * Romania * Czech Republic * Hungary * Poland * Slovakia * Slovenia A Brief History2 In late 1989 the countries of Eastern Europe broke loose from the Soviet Union, threw off communism, and began to construct democratic institutions and market-oriented economies. This great transformation is founded on the idea that adopting...
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