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Excellence in global corporate competition demands certain success-enabling organizational characteristics, attributes that of course must be introduced and/or supported by management
Member rating: No Rating | Words: | Submitted: Tue Oct 17 2006
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European culture in general can be viewed as one of the several basic cultures nowadays. It has been forming for centuries and has acquired some unique, only to it inherent qualities and peculiarities which now form national culture and national identity of each European country. As for France, this country has been the one to dictate European fashion and tastes for the last several centuries. Consequently, before American entertainment industry entered the European market France was the first and the most successful in Europe to present its views, principles and ideology by means of a really efficient tools - sound and pictures. Opposing America's entering the European market France tries to preserve its position and prevent itself from so-called 'Americanization' or even inevitable globalization. The country tries to make its entertaining industry beneficial having at the same time preserved its language and cultural values for them not be much...
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