Tesco is currently the number 1 supermarket to keep their standards high and not fall down they will have to meet all their objectives; we will look at how they will do this.
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Linking Objectives Tesco is currently the number 1 supermarket to keep their standards high and not fall down they will have to meet all their objectives; we will look at how they will do this. All businesses have objectives. Objectives are what businesses are trying to achieve over a period of time. Tescos has a large number of objectives and will use a range of activities to help achieve these objectives. One of Tescos key objectives is to increase its market share. This means that it wants to sell more than its rivals such as ASDA and Sainsbury and to attract more regular customers. It will do this by opening more stores across the country even outside the UK. They will need to open longer hours, as some customers will be working during the day. To attract all kinds of customers they will need to have a wider range of goods....


