Sales forecast limitations.
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Financial Plan Sales forecast for the year ended 31 December 2002 January £38,417 * February £38,417 * March £42,686 * April £42,686 * May £42,686 * June £469,55 * July £46,955 * August £46,955 * September £42,686 * October £42,686 * November £42,686 * December £44,820 £518,635 Sales forecast limitations Businesses are always trying to predict the future. This helps with planning and beating competitors. One simple way of predicting the future is to assume that it will be just like the past. Another way is forecast the sales figures using primary research. For the immediate future this may be very realistic. However such stability and predictability are rare. The values of data plotted over time, called time-series analysis, can vary because of seasonal influences and also because of genuinely random factors, which can never be predicted. Cash Flow Forecast Cash flow is a movement of cash into and out of a business. A cash flow forecast sets out the...


