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The effect of the media. Sociologists have studied the effect of the media since the early 50's, by looking at TV, radio and newspapers. They noticed that the media is very powerful and effects the general public greatly and can alter their opinions and thinking about certain beliefs and topics. From politics to celebrities media supplies us with headlines and stories which may or may not be biased and effect our way of thinking about that certain person/story. Sociologists have different views about the power and effect of the media, and how it can effect our actions. Some sociologists believe that there is a link between a film, which includes killing, and a boy that has watched that film then going out and murdering someone. However some sociologists disagree and believe there is no link between the power of the media and violence and actions of the minority of people. One of the...

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