Coursework.Info - Inspiration in an Instant

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SOCIAL PSYCHOLOGY SOCIAL INTERACTION SEQUENCE 1 Expectancies 2 How would you act? 3 Interpret meaning 4 Response 5 Interpret response SOCIAL PSYCHOLOGY STUDIES.. * The ways in which their behaviour was influenced by this environment * The nature and causes of behaviour and mental processes in social situations * Attitudes, conformity, persuasion, obedience Attitudes are based on.. * Cognitive Evaluations - approval/disapproval * Feelings - liking/disliking/love * Behavioural Tendencies - approach/avoidance COMPONENTS OF AN ATTITUDE * COGNITIVE - beliefs / ideas held about the object of an attitude * EMOTIONAL [AFFECTIVE] - feelings stimulated * BEHAVIOURAL - predisposition to act in certain ways Factors which influence the likelihood we can predict behaviour * SPECIFICITY --> we can better predict behaviour from specific attitudes Ex: can better predict church attendance from knowing Christian affiliation than whether they are Christian * STRENGTH OF ATTITUDE --> strong attitudes are more likely to predict behaviour than weak attitudes Ex: person who believes USA's future can only be secure under a Republican, more likely to campaign * VESTED INTEREST...

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