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Behavioural psychologists believe that learning is the most important cause of behaviour and most of their studies are carried out on animals - these are easier, cheaper and less complex to use than humans.
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Behavioural psychologists believe that learning is the most important cause of behaviour and most of their studies are carried out on animals - these are easier, cheaper and less complex to use than humans. The Behaviourist Approach is also sometimes referred to as the Stimulus Response theory - (S-R theory). The Stimulus could be food and the response could be salivation. This approach is also sometimes known as Behaviourism. There are three main areas concerned in the Behaviourist approach. Firstly, Classical Conditioning, Whereby Ivan Pavlov was the main Behaviourist, Secondly, Operant Conditioning, whereby Burrhus Frederic Skinner (1904-1990) was the focal Behaviourist and thirdly Social Learning Theory whereby Albert Bandura was the major Behaviourist. Classical Conditioning. Under Pavlov in Classical Conditioning an experiment was conducted in the 1900's, with the use of several dogs. Pavlov noted that when Food, which was an unconditioned Stimulus (UCS), was introduced, to...
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