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Compare And Contrast The Main Theoretical Concepts Relating To The Behaviourist And Cognitive Approach To Psychology  

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Compare And Contrast The Main Theoretical Concepts Relating To The Behaviourist And Cognitive Approach To Psychology In this essay I am going to explore two of the major approaches to Psychology, Cognitive theories and Behaviourist theories. I will discuss in some detail the two approaches, state how they compare and illustrate the similarities and the differences between them. John Watson, one of the founders of Behaviourism, based his theories on the principles of learning outlined by Pavlov who suggested the theory known as Classical Conditioning; he trained dogs to salivate whenever he rang a bell. Dogs have a natural reflex response to salivate when they see food, Pavlov rang a bell when the dogs were given food and after several repetitions of this action, the dogs began to salivate whenever they heard the bell, even when there was not any food there. This approach rejected the idea of the conscious mind. Albert...

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