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Evaluate the differences between the different memory models.
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Evaluate the differences between the different memory models. Brief Outlines: Memory is a system, which is a vital to our survival. For psychologists, memory cares processes called: * Encoding, whereby incoming information is changed into a form that the system can cope with. * Storage, for a particular length of time in a particular form, in a store with a certain capacity. * Retrieval, i.e. getting information out of a memory store. Atkinson + Shifrins idea was the Multistore model. Atkinson + Shifrin suggest that memory is made up of a series of stores as shown above, the stores differ in their encoding, storage + retrieval characteristics. Short term sensory store. * Information help as a sensation * Lasts 1-4 seconds * Capacity 5-9 items * Information lost as sensory image fades. Sperling (1960) believed that information in the short term sensory store is held as a sensation, e.g. a visual stimulus is held as a visual image....
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