An experiment to investigate if the association of words leads to better recall
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An experiment to investigate if the association of words leads to better recall Abstract A study was conducted to investigate if the association of words leads to better recall and was based on previous research by Bower (1969). Opportunity sampling was used in this experiment as it was convenient. The independent measures design used was the Mann - Whitney U test to gain inferential statistics. The participants were both sexes and there was a high percentage of 16-18 year olds. The experimenter would show the participants the list of related and unrelated words. It was hypothesized that the participants would be more likely to remember the related words rather than the unrelated words. The results from the Mann-Whitney U test supported the experimental hypothesis (U = -0.5, p<0.05). It was concluded that association benefited memory by making encoding, storage and retrieval of information more efficient and less demanding. There was a significant...

