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Examine Techniques used by pressure groups to gain influence.
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Examine Techniques used by pressure groups to gain influence. A pressure group is described as a group who seeks to put pressure on decision makers to favour their views on policy issues. There are promotional pressure groups and protection pressure groups. Pressure groups can use many different ways in order to gain influence however some are more radical than others. Insider Groups are pressure groups, which have been invited into the decision-making by the government such as Friends of the Earth and can actively and civilly debate/negotiate an agreement. Insider groups tend to take a more political approach to getting things done, whilst Outsider Groups such as Greenpeace and Peta are use more extreme methods to support their campaign. Greenpeace has chosen to be an outsider group, as they believe that rational negotiations are pointless as they don't want to compromise their ideas they just want to get what they want...
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