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What advantages do new media technologies have to offer audiences?

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Have a little read: ... What advantages do new media technologies have to offer audiences? Portability is a big advantage of new media technologies and is being touched upon by nearly all newly released technologies. Everything that has been previously released is then re-released but in a smaller version. One good example of this is the iPod. Although there original iPod was a huge seller, selling 4.5 million in just 3 months, Apple then decided to release the 'iPod mini'. Even though it was only possible to fit 1000 songs on the iPod mini it was still one of the most anticipated new technologies of last year. They are now taking it to another level where Apple is planning to release the 'iPod shuffle' which is only 3 inches long and 1 inch wide. The fact that many of the top media industries are now releasing handheld versions of their best selling technologies comes as

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