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Estate Agency Portals  

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Estate Agency Portals In the past houses have usually been purchased through estate agents, however the introduction of website based estate agents has changed the way this market operates. This report will analyse and evaluate the impact of two of these portals on the rest of the housing market and whether this process leads to a reduction in transaction costs for consumers. The two websites assessed are: www.rightmove.co.uk www.assetahome.com Background information of the housing market and the internet Over the last 20 years, there has been a sharp rise in the price of housing in the United Kingdom. With an increase in both property transactions taken place and the number of people who have access to the internet website based estate agents have become a more popular means of buying or selling a house. Purpose of websites The purpose of both of these websites is to provide a database for which houses are uploaded...

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