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Media Assignment In my English GCSE media assignment I analysed two advertisements concerning the island of Majorca; Club 18-30 and Forever Young. Both advertisements seek to persuade holidaymakers to visit the island. However they are aimed at different age groups. The club 18-30 advertisement is clearly aimed at young adults. It features a cool; wavy hallucinogenic heading suggesting the theme of drunkenness. It is also written in lowercase: "majorca" The Club 18-30 advertisement has simple sub-headings aimed at readers with not much time on their hands, young people with busy schedules. The sub-headings also are presented in the hallucinogenic style of font to guide readers though the text. Young people are often attracted to logos, which is why the Club 18-30 company have added their very own logo to the advertisement. They also show a graphic of 3 young people having a great time, suggesting that this would happen if people came to the...

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