Salma Ahmed
English Lit. GCSE Student
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Sexual Stereotypes In Advertising
- Words:
- 1760
- Submitted:
- Wed Oct 13 2004
Have a little read: ... Sexual Stereotypes In Advertising This assignment is about sexual stereotyping in advertising. A stereotype is a standardized character, of appearance or lifestyle which people expect. For example most people if asked to describe a 'Super Hero' would reply with, 'strong, tall, brave and good looking,' but is this always the case? Therefore sexual stereotypes are about how people expect a person to look or act because of their gender. Men are thought of as successful businessmen in suits and striped shirts, which is a sign of wealth. In some cases the male is seen as the father figure in a family of four, but in both of these cases his is attractive to the opposite sex. Young boys are often cheeky and mischievous, they tend to wear blue as it is though of as a 'boy's' colour. In the majority of cases they are portrayed as been sporty and even from this early
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