Your Status: Logged out Log in

Media Essay - The purpose of the three advertisements is to sell cars. The cars are aimed at different genders such as an advertisement aimed at men, an advertisement aimed at women and an advertisement aimed at families in general.  

Member rating: No Rating | Words: | Submitted: Sat Aug 30 2003

Page Preview
Preview
Previous 1 of 6 Next

On the left is an image preview of every page of this document, and below are the first 150 words with formatting removed:

Media Essay The purpose of the three advertisements is to sell cars. The cars are aimed at different genders such as an advertisement aimed at men, an advertisement aimed at women and an advertisement aimed at families in general. The different aims are not only portrayed through the advertisement but the car as well. The advertisement aimed at men concentrates on the performance and the specifications of the car and has a rugged shape as well as pointing in a direction such as leaning forward or backward. The advertisement aimed at women shows a more stylish look for the car rather than performance and has more smooth curves and more of a neutral position. The advertisement aimed at families doesn't concentrate on the performance and does not show the stylish qualities of the car but imposes the importance of safety and will generally be represented in bland colours to remove most...

Get instant access



  • Instant, unlimited access to our documents in full
  • Swap your work for free access, or pay £4.99
  • To see the full version of this document and 149,374 others
Register Now