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Media Coursework: An analysis into the methods used in advertising cars
Member rating: No Rating | Words: | Submitted: Fri Sep 05 2003
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Media Coursework: An analysis into the methods used in advertising cars The first advertisement I have chosen is an advert for the Saab 9-5 car. The advertisement takes place in a desert, which takes up the whole of the one page spread. The desert is very golden and picturesque; it is perfectly motionless, there is no wind and there are no small lizards skulking around. In the centre of the page, and also the desert, there is a very new, very shiny silver Saab 9-5. There are no tyre tracks on the desert floor, which is odd, which may symbolise the smooth ride the car gives. The fact that the car is in the desert may symbolise the all-terrain vehicle aspect that all car companies are going all out to prove. Underneath the car is the text 'Saab vs. the Chocolate Bar', and underneath that is a reasonably sized paragraph of...
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