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Marketing Women’s Reputation
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- Words:
- 1034
- Submitted:
- Thu Jul 11 2002
... Marketing Women's Reputation -1- There are a vast variety of images of females in magazine advertising. Women have been for centuries, and will be in the future, used as a selling agent to promote products around the world. Ads are surrounding us with female beauty, yet portraying women in various types of sexual and childlike ways. They are continuously shown in subordinate, subservient and male-pleasing role, and are often dehumanized to create the ideal woman. A good part of these ads are subliminal, meaning the advertiser has hidden a message in the ad, intended for subconscious view only. Unfortunately, in today's fast paced and constantly changing society, sex is being used to sell, and it works. While flipping though magazines such as Maxim, Cosmopolitan, Marie Clare and many more, readers cannot help being bombarded by ads with women, men, sex and alcohol. In the April 2001 issue of Maxim we observe an advertisement
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