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Conducting market research to find out who the target market is for a business.
- Words:
- 2490
- Submitted:
- Thu Jan 20 2005
Have a little read: ... Action Plan What I need to do Where I shall get the information from Alternative strategies Problems/ comments I need to write an introduction explaining the type of business/ organisation my client has set up, the business problems they are facing and the business aims and objective. I shall hold a meeting with my client Discuss with client My client may not be willing to discuss the marketing plan. I will explain the objectives of the marketing campaign and how this will help the business achieve its aims. I will use the Internet and textbooks. 20 20 research I will identify the target market and explain to the client. I will also discuss other potential methods of the market. I will produce a questionnaire. Discuss other potential methods of market research. I will interview a shop owner to see their aims and objectives. Desk research- use of the Internet. www.barnsley.gov.uk I will need to ensure that the questions asked are appropriate. I will present the findings
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