External communication.

... External Communication External communications are those with people and groups outside the organisation, for example, customers, suppliers and the local community. The effectiveness with which these are carried out can affect the firm's image and reputation and help or hinder efficiency. It is important therefore that the organisation communicates well with those groups and keeps them informed at all times. Types of Communication There are five types of communication: Written- letters, memoranda, reports, notices Oral- telephone, face-to-face, meetings Visual- charts, tables, posters, advertisements Electronic-facsimile, computer, email, pager Non-verbal- body language ? The nature of the information- is it long or short? Is it confidential? ? The speed with which it needs to be sent- does it need to be there today? ? Whether it is best in written or oral form- would a telephone call be best? ? The cost- would the cost be too much? Written Communication Written communication

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