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This article review is done for the course of Trends in Global Marketing Strategies. The purpose of this work is to analyse Michael Porter' s model of national diamond and study the determinants affecting the competitive advantage of nations.
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Article Review Michael Porter: Competitive Advantage of Nations Table of Contents 1 Introduction 1 2 Reviews of the Articles 1 2.1 Competitive Advantage of Nations by Michael Porter 1 2.2 Porter's Competitive Advantage of Nations: an assessment of Robert Grant 5 2.3 Internationalising Porter's Diamond by John Dunning 6 2.4 The Double Diamond Model of International Competitiveness: The Canadian Experience by Alan Rugman and Joseph D'Cruz 7 2.5 Porter's Competitive Advantage revisited by Nicholas J. O´Shaughnessy 8 2.6 Assessing Porter's Framework for National Advantage: the Case of Turkey by Özlem Öz 9 3 Synthesis 10 3.1 Overview 10 3.2 Diamond of National Advantage 11 3.3 Model Modifications 12 3.4 Conclusion 13 References 1 Introduction This article review is done for the course of Trends in Global Marketing Strategies. The purpose of this work is to analyse Michael Porter' s model of national diamond and study the determinants affecting the competitive advantage of nations. First we summarise Porter's article and after that five other articles closely related to the model. In this work we focus on the development of the model from...
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