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How does the director of "Shrek" use different techniques to establish the heroes and villains of the film?  

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How does the director of "Shrek" use different techniques to establish the heroes and villains of the film? "Shrek" is a modern inverted fairytale about an ogre (Shrek) and his friend Donkey to reclaim his swamp, and the characters they meet along the way. The filmmakers create and use other techniques to crate sympathy for the three main heroes, Shrek, donkey and Princess Fiona. They use other techniques to set the villan, Lord Farquaad. The audience is manipulated to like Shrek as he is introduced, by the way he towards the camera and because he does the same things as normal people but in different ways. Shrek smiles at the camera making direct eye contact with it, acknowledging its presence as if it's his friend by acting happy and friendly towards it. This makes the audience fell they are involved in the film and have a unique and individual relationship with...

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