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Examine the Techniques, Which the Directors of the Public Information Films Use To Convey Their Messages
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Examine the Techniques, Which the Directors of the Public Information Films Use To Convey Their Messages Public Information Films (PIF's) are a series of government commissioned short films shown on television. These films advise the public in a multitude of situations. One of the most famous series of PIF's is "Charley Says" which sends out a stark message in a darkly comedic way. In 1973 there was a Charley Says which told children not to play with matches. The director appeals to children by using an animation, in the animation there are 2 central characters, a child and an anthropomorphised cat. In the opening shot, the child and cats are playing with blocks. This is significant as children can relate to the child, they like animals and would like a talking cat as a friend, and they like to play with blocks. Then there is a close up of the matches, which...
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