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Analyse 'drugs the facts' and 'The Score,' looking at how genres have been used and subverted in order to attract specific target audiences. How effective is this?
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Analyse 'drugs the facts' and 'The Score,' looking at how genres have been used and subverted in order to attract specific target audiences. How effective is this? 'Drugs the facts' and 'The Score' are both produced by the Health Education authority for a specific purpose, to inform young people of the dangers of drugs. 'The Score' may also have been produced to offer help to drug users as the National Drugs helpline is displayed clearly on the front cover. Both of the leaflets are specifically designed to appeal to a young audience, 'drugs the facts' is aimed at young teenagers between the ages 11-14 years old, whereas, 'The Score's target audience consists of more mature teenagers, between the ages 14-16 years old. Each leaflet uses generic features found in a teenage magazine. 'The Score' also borrows genres found in computer software, television programmes and scientific textbooks. 'Drugs the facts' uses generic...
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