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To what extent does profit motivate the owners of small shops?  

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To what extent does profit motivate the owners of small shops? Why people set up their own business? The answer to this question will have a priority word, which is profit. A person who carries out a business, wants the highest profit possible as their main objective, in addition to having freedom to make decisions. Having profits, makes them survive and feel secure, as well as completing other objectives such as personal satisfaction, income, funds for retirement, personal wealth or children's inheritance. However, there is another factor which makes owners feel even more motivated, which is the shop having a good reputation. All these factors are linked, as if there is a good reputation, then is likely to be higher sales, and as a result big profits, which will help the owner complete their objectives. These risk takers, will feel well motivated if there are high profits and a good reputation,...

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