Peacocks - case study
- Words:
- 15257
- Submitted:
- Tue Oct 12 2004

... Business ownership Inst John Lovering - Chairman Richard Kirk - Chief Executive Keith Bryant - Finance Director Neil Burns - I.T. & Logistics Director Paula Alexander - Non Executive Director Keith Roberts - Non Executive Director Chairperson A person who is elected by the board of directors to represent Peacocks as a business and to help form and carry out its policy. Chief executive A person appointed by the board who is in charge of the day to day running of Peacocks. Institutional investors Financial institutions, such as banks, insurance companies and pension funds, which have billions of pounds to invest. Lender A person who can keep the needs of individual workers and the aims or objectives of Peacocks in harmony. Share capital The money Peacocks obtains by selling shares to investors. In Peacocks, the two most important people are the chairperson and the chief executive. In general terms, the chairperson represents the company in the outside world and takes














