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Objectives Of Low and Bonar A objective is a aim that a business sets its self. It is important that the objectives are realistic targets for the business to reach. Objectives must be measured so that the business can be sure it is reaching its targets. Business's may set themselves short or long term objectives depending upon the time required for the objective to be reached. Low and Bonar have the following Objectives: * Invest in Product Innovation and capital equipment * Invest in growth sectors and new products * There People * Make a profit by achieving low cost production * Ensure shareholders receive high dividends * Protecting the Environment Source: Low and Bonar Annual Report 2001 Invest in Product Innovation, capital equipment, growth sectors and new products A investment is a input of recourses that should bring long term advantages. The nature of a investment may be to Purchase capital goods, be used in production of goods, to replace...

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