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Investigation of Superdrug The following report is about how Superdrug uses ICT in the four main functional areas of the company: Sale> Purchasing> Finance> Operations And how ICT helps the business. Company Facts Superdrug operates over 700 stores in high street and shopping mall locations throughout the UK. Trading in over 2 million square feet of retail space, Superdrug employs 12,500 people and serves over 4.5 million customers each week. Superdrug offers its customers an average of over 6,000 product lines. Own-brand products account for over a quarter of total sales. Superdrug is one of the market leaders on the high street for health and beauty products. However, it diversifies into other product areas including:> In-store pharmacies (228 to date)> In-store perfumeries (186 to date)> Vitamins and non-prescriptive medicinal products> Baby toiletries, food and accessories> Hosiery> Drinks and snacks> Photographic processing and film accessories> Newspapers and magazines (400 stores)> Household...

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